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NATRACEUTICALS SIGNS ON ANOTHER OLYMPIC ATHLETE

Natraceuticals of Toronto has added another Olympic star to endorse its line of vitamins, sport products and green foods. Olympic diver Annie Pelletier began appearing in a national radio campaign for the company this week, along with Olympic gold medalist Donovan Bailey, who has been a spokesperson for Natraceuticals since last May. In addition, the duo will appear on a syndicated radio show called Take Charge. It is a one-minute show that will provide health and nutrition information. The show will air in major markets across the country. The radio show and ads were created by Henessy & Bray Communications/RadioWorks of Toronto.

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