AULT PROMOTES YOGURT SHAKES
By Adnews Staff
Ault Foods of Toronto plans to launch an ad campaign soon for its Parlour Yogurt Shakes. The treat is offered in two flavors: Sensational Strawberry and Purely Peach. Raspberry Razzle will hit store shelves in September. The yogurt shake has 2.5% fat content and contains less calories than a traditional milkshake. The product came on the market last month. Advertising for Ault is done by Holmes, Donin, Alloul of Toronto. Pyramid Public Relations of Montreal does PR. Ault launched a national print campaign recently for its new line of whipping creams and Coffee Passion dairy creamers. The whipping creams come in two flavors: French Vanilla and Dutch Chocolate. The Coffee Passion dairy creamers are available in three flavors: Mocha, Amaretto and Hazelnut. The creamers, which contain 6.5% fat, hit store shelves in the spring.