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CANON INTRODUCES TEASER WEB CAMPAIGN

By Adnews Staff

U.S.-based Canon Inc. launched a teaser campaign on its Web site this week for its new digital video camcorders. The campaign will feature three Web pages, each one giving progressively more detail, as the company gets closer to the launch date. Canon will announce the date of the product launch after Aug. 25. The teaser campaign was created by DCA of New York. The Web site address is .

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