BLOOR-YORKVILLE TO UNLEASH RADIO ADS
By Adnews Staff
The Bloor-Yorkville Business Improvement Area of Toronto will launch the radio portion of its campaign in August to let consumers know about everything it has to offer. Magazine ads began earlier this month. Bloor-Yorkville represents upscale retailers and restaurants in the Yorkville area of Toronto. The campaign was created by LA Ads of Toronto. The agency was given the account in June without a review. LA Ads was referred to the organization by its board of directors. The annual budget for Bloor-Yorkville is under $200,000.
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