AGENCIES WIN FEDERAL BUSINESS
By Adnews Staff
Toronto-based Vickers & Benson Advertising and Groupe Everest Communication and Marketing Consultants of Montreal now have the federal Department of Finance in their portfolios. The duo won in a competition with four other agencies. The Wolfe Group of Toronto teamed up with RTA Publicité of Montreal, while The Gingko Group and BCP, both of Toronto, pitched individually. The incumbent agencies were Gingko and Groupe Everest. The agencies are responsible for advertising Canada Savings Bonds, as well as producing ads focusing on budget issues.
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