CCAB CONFERENCE
By Adnews Staff
The CCAB will host its Magazine University '97 conference in Toronto from June 2 to 4. The event will feature various seminars on how to effectively run a magazine. The speaker at the June 4 luncheon will be J. Walter Thompson vice-president and media director Janet Callaghan. She is also presdient of the Canadian Media Directors Council. Callaghan will provide publishers with a buyers perspective of the role magazine can play in delivering customers to advertisers.
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