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Mortgage Professionals Canada begins campaign

Mortgage Professionals Canada has begun a national advertising campaign promoting the benefits of engaging a mortgage broker when searching for a mortgage. The digital campaign focuses on the “questions and worries” Canadian consumers may have about buying a house.

“We know our brokers have the expertise to best advise Canadians when buying their home, but not enough consumers know this is the best place to start,” said Lauren van den Berg, president and CEO of Mortgage Professionals Canada. “With so many Canadians scouring online for information, trying to figure out what’s best for them, which results in so much conflicting information and options to choose from. With the launch of this campaign, our aim is to show homebuyers that there is a better place to start to achieve the dream of homeownership.”

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