B.C. ASSOCIATION ADDS HOME BUSINESS INSURANCE
By Adnews Staff
The Vancouver-based B.C. Automobile Association has introduced insurance coverage for home businesses. The association says that home businesses in B.C. have grown by 40% in the last 10 years. It adds that many home business operators are under the mistaken impression their businesses are covered by their home insurance. To qualify for BCAA's home business policy, clients must already be signed up for the association's homeowner policy. A print campaign promoting the new service began in B.C. last week. The advertising was created by SUNG VAN Creative of Vancouver, while the media buy was executed in-house. BCAA is a not-for-profit association serving more than 750,000 members in B.C.
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