Statements Media acquires Sharkfin Canada
Toronto-based outdoor advertising company Statements Media has acquired Sharkfin Canada, a media company specializing in advertising displays on the tops of taxis. According to the company, the merger will make Statements Media the only provider of taxi-top advertising space in both Toronto and Montreal, with a total inventory of approximately 1,400 display faces in the two cities. The company also offers ad space in London, Kitchener-Waterloo and Mississauga.
"This acquisition further solidifies our dominant position in the marketplace and demonstrates our commitment to taxi media as a viable and effective outdoor advertising solution," said Adam Watson, vice-president of business development at Statements Media. "This will allow us to streamline operations, deliver further value to our clients and better align us for the upcoming transition to digital tops."