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Grace Foods retains Pennant Media, Ireland & Hall
By Adnews Staff
Grace Foods Canada has hired Pennant Media Group of Toronto as its communications agency of record. Pennant will service the account in association with Ireland & Hall Communications. Grace Foods specializes in Caribbean foods and beverages. The agencies will focus on raising consumer awareness for the company's coconut water and jerk sauces and seasonings products in the Greater Toronto Area. The assignment includes public relations, media relations, events, cross promotions, influencer activities and corporate partnerships.
"Grace Foods Canada has been providing authentic Caribbean flavours to Canadian homes for over 30 years," said Ilisa Chacon, marketing manager at Grace Foods Canada. "Our extensive line of Caribbean food and beverages will delight taste buds and make it easy for everyone to enjoy the taste of the islands right at home."