Gaz Metro rebrands as Energir
Montreal-based energy provider Gaz Métro has rebranded as Énergir. According to the company, the new identity is intended to better communicate its focus on renewable energy, particularly in the United States. The company has expanded its operations over the past ten years beyond natural gas to include solar, hydroelectric and wind power. The new branding is accompanied by a new website at <http://www.energir.com>.
"Énergir is like combining energize and pioneer, or engineer," said Sophie Brochu, president and CEO of the company. "For a while now, we've been turning words into action. Every community and every customer, has different energy needs. There's no single solution to decarbonize the economy. We have to consume less and better. We need to increase our collective energy efficiency efforts, to further incorporate renewable energies and use cleaner energies, including natural gas, as a replacement for coal and petroleum products. Énergir is committed to doing that. With our customers and the communities we serve, we want to help build a competitive, low-carbon economy."