CLOROX SWITCHES U.S. ARMOR ALL BUSINESS
By Adnews Staff
Clorox Co. of Oakland, California has moved its Armor All automotive cleaning products account to DDB NeedhamÕs San Francisco office. The incumbent on the business was Foote, Cone & BeldingÕs San Francisco office. The move means DDB Canada of Toronto will handle Canadian media buying for Armor All. Creative will come out of the U.S. Media Buying Services of Toronto is the incumbent on the Canadian portion of the account. Clorox officials were unavailable to comment on whether the account switch would affect how the business is handled in Canada. Clorox pulled its U.S. bleaches and home cleaning accounts from FCB earlier this year when the agency picked up business from Clorox competitor S.C. Johnson & Son
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