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Policaro Automotive hires NKPR
By Adnews Staff
Automobile retailer Policaro Automotive Family, based in Brampton, ON, has retained NKPR of Toronto as its public relations agency of record. The assignment also includes media relations and influencer activities. The agency will focus primarily on the company's Porsche Centre dealership in Oakville, ON and its two Harley-Davidson dealerships that will open in the same area over the next year.
"We are excited to welcome NKPR to the Policaro Automotive Family," said company spokesperson Francesco Policaro. "Natasha Koifman and her team bring an innovative perspective to the world of media and influencer relations, and have a proven track record of success in delivering results and increasing brand awareness. Leveraging our dealership expansion and the unique lifestyles of Porsche and Harley-Davidson, NKPR will be an active part of further building meaningful relationships for the Policaro Automotive Family."