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Rainbow Printing debuts new website
By Adnews Staff
Rainbow Printing of Toronto recently retained Eden Advertising & Interactive and Racad Tech to redesign its website at <http://www.rainbowprinting.ca>. The new site allows users to customize and order printing products online. Eden created the front end of the website, including a more user-friendly interface and new content, while Racad developed the site's e-commerce and web-to-print systems. According to the company, the site is intended to help Rainbow reach new customers nationally and in the US.
"Rainbow Printing has been looking for partners to handle the logistics of online ordering for our commercial and security printing services in a secure environment, along with ease of use for our Canadian and US markets," said Grant Obermeier, owner of parent company Rainbow Security Technologies. "We found exactly what we needed in Eden and Racad, a combined team that built a powerful web-to-print platform that's more than capable of handling our clientele today and in the future as we continue to grow our markets."