CAA-Quebec rebrands magazine
Not-for-profit automotive organization CAA-Quebec has rebranded its magazine, formerly known as Touring, as CAA-Quebec magazine. The quarterly publication has a circulation of approximately one million and is distributed to the organization's members. The new name is intended to tie the magazine more closely to its parent brand. The rebranding also includes a new visual style and new content. The publication will now also be offered in a digital edition formated for Apple and Android tablet users. The tablet edition will incorporate additional content such as video and photo galleries.
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