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Charlotte Tilbury hires Faulhaber Communications
By Adnews Staff
UK-based cosmetics brand Charlotte Tilbury has retained Faulhaber Communications of Toronto as its agency of record in Canada. The firm will handle the Canadian launch of the brand in June, as well as subsequent communications. Faulhaber won the account in a competitive review.
"The Charlotte Tilbury brand is growing rapidly, gaining widespread North American recognition," said agency president and CEO Christine Faulhaber. "We are looking to elevate brand visibility further in Canada. We are no stranger to launching global brands to this market. Essence, Thomas Sabo and Ted Baker still call Faulhaber Communications home and their Canadian launches have certainly given us the know-how to make an positive impact on foreign brand equity."