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BEREAVED FAMILIES TO HOLD FUND-RAISER

Bereaved Families of Ontario will be holding its annual fund-raising auction on Oct. 22 in Toronto. The organization is a not-for-profit group for families that have lost a child to death. Called The Big Night Out, $100,000 in merchandise will be auctioned off at the event including a grand piano, a one-year lease on a Pontiac Sunfire and many pieces of original art. The evening will also include a silent auction, a mystery auction and a celebrity item auction, which will feature items such as an autographed Wayne Gretzky sweater. TV, print and radio ads in the Toronto area began promoting the event earlier this month. The advertising was handled by MacLaren McCann of Toronto on a pro bono basis.

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