Knobovitch joins Canadian Marketing Association
The Toronto-based Canadian Marketing Association has appointed Heidi Knobovitch to the position of vice-president of membership and services. She will be responsible for the associations membership marketing and sales, as well as its corporate sponsorship program. Knobovitch was most recently president of HK Connex. Prior to that, she was vice-president of partnership marketing and special markets at Universal Music Canada and special products manager at Sony Music Canada. She was also a product manager at Humpty Dumpty Snack Foods.