Sponsorship roundup
By Adnews Staff
Rogers Media has signed a 10-year sponsorship agreement with Canada's Sports Hall of Fame in Calgary. The company will be the hall's official media sponsor. Rogers will broadcast the hall's annual Induction Dinner. It will also produce a series of vignettes featuring members of the hall and provide advertising and marketing in Rogers Broadcasting and Rogers Publishing properties. "Rogers Media is proud to partner with Canada's Sports Hall of Fame and support the legacy of excellence that has been established," said Keith Pelley, president of Rogers Media. "Canada's Sports Hall of Fame is a great inspiration for Canada's future athletes who strive to be the best."
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