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CANADIAN LEISURE GROUP ACQUIRES ALBA TOURS

Toronto-based Canadian Leisure Group has purchased Alba Tours for $21 million. Alba president and CEO Gianni Bragagnolo emphasized that it would be "business as usual" at the Toronto-based tour company, and that his team will continue to be at the helm. CLG is owned by Airtours PLC of Manchester, England. CLG also owns Sunquest Vacations Ltd. and Sunquest West. Alba has operated for 20 years in Ontario, offering package holidays and flights to the Caribbean, Mexico, Italy and Canada. Advertising for both Alba and CLG is done in-house, CLG marketing executive vice president Ron Harding told Adnews this week.

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