Boxer B-Scene Media becomes BBS Media
Toronto-based advertising sales representation firm Boxer B-Scene Media has changed its name to BBS Media. "The intent of the name change is to simply reduce or eliminate any confusion in the marketplace," said Brian Fields, managing partner of the company. "Our commitment to our mission and core values remain unchanged as does the management of the company. We celebrate our fourth year of merging Boxer Media and B-Scene Media with this announcement of a clearer, bolder and more distinctive brand name."