NEW LUXURY CAR MAGAZINE
By Adnews Staff
Impact Graffiti of Toronto will launch a luxury car quarterly magazine beginning in October. Called DRIVE, the publication is being produced in conjunction with World of Wheels former executive editor Joe Duarte and will be geared to luxury car owners. It will feature road tests, interviews with artisans who craft luxury cars, engineering research and design innovations. There will also be lifestyle features on how to maximize the enjoyment of these vehicles. DRIVE will have a controlled national circulation of 30,000. Impact Graffiti also publishes magazines for Beaver Lumber of Markham, Ont. and Kostuch Publications of Toronto.
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