Put Quebec on your Plate campaign continues
By Adnews Staff
The Ministère de l'Agriculture, des Pêcheries et de l'Alimentation du Québec has begun the second year of its "Put Quebec on your Plate" campaign. The initiative, developed by Allard Johnson Communications of Montreal, encourages consumers to buy foods produced or prepared in Quebec. The new phase includes two new radio commercials in English and French, to be joined by television, online and magazine advertising in the fall.
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