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Jobin joins Bleublancrouge

By Adnews Staff

Montreal-based Bleublancrouge has hired Nancy Lee Jobin as vice-president and general manager of its pharmaceutical division. She will also lead various interactive, direct and relationship marketing activities. She previously operated an agency called Graffiti Direct and Interactive. Prior to that, she was vice-president and general manager of Blitz Direct, Data & Promotion in Toronto.

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