Website roundup
By Adnews Staff
The National Post has redesigned its website at Nationalpost.com. According to the newspaper, the new site is intended to provide "a more immediate, in-depth, and customizable news experience." The modifications include a less complex layout with larger text and clearer navigation. The content includes links to background documents and related items. The site also offers a new video player and versions optimized for mobile devices. New content includes daily blogs and podcasts. The new site has also been designed to accommodate new ad banner positions and integrated campaigns with the print newspaper. "The new Nationalpost.com promises to deliver fast, reliable information like no other news site in Canada," said Jonathan Harris, online director of and executive editor at the Post.
based loyalty and gift card management company Givex has launched a new website for its GiveXpress service at <http://www.givexpress.com>. The site allows merchants to order cards of various designs customized with their own logos and other information. "The GiveXpress gift card program offers smaller merchants a value added customer acquisition program that can be implemented very quickly," said Amanda French, vice-president of sales at Givex "The package offers real-time transactions, personalized reports, presenters, and customer care, providing merchants with a complete program."