Trader Classified Media signs deal with 24/7 Canada
By Adnews Staff
Trader Classified Media of Toronto has signed an agreement with 24/7 Canada to handle its Internet advertising. The company produces approximately 140 classified listings publications along with various websites. Online advertising on autotrader.ca, buysell.com, occasion.ca, hebdo.net, visitenet.com and homebase.ca will now be handled by 24/7 Canada's ad-serving system. "Significant growth in our Internet ad business required us to evaluate the tools we had in place," said Melanie Balana, online production and design manager at Trader Classified Media. "We're confident that this agreement will give our company the necessary technology and expertise it needs to dramatically ramp up our online advertising business."
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