Metrick System gains two assignments
By Adnews Staff
The Metrick System of Toronto recently gained two new assignments. Future Focus Dental Benefit Plans, also based in Toronto, hired the agency to handle a rebranding project. Future Focus is a third party administrator of dental benefits for Ontario businesses. The project included a new name, logo, website and collateral materials, along with the tagline, "We plan to make you smile." In addition, Sheridan College of Toronto is using creative and software from The Metrick System to encourage alumni to enter a year-long contest and to recommend the contest to other alumni. The winners will get the chance to spend time with "successful leaders" in the fields of retailing, franchising, manufacturing and entertainment.
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