B.C. S.P.C.A. PUSH
By Adnews Staff
The British Columbia S.P.C.A. is launching a province-wide campaign this week to encourage pet owners to spay or neuter their furry companions. The message of the radio and TV PSAs is that one pet at a time will make a difference. The actress featured in the commercials is Helen Shaver who has appeared in movies such as Outer Limits, The Color of Money and Bethune. The TV spot was created by Shane Lunny Productions of Vancouver. The radio commercial was done by Vancouver-based Avenue Music Productions. Partners in the campaign are the B.C. Veterinary Medical Association, The Canadian Veterinary Medical Association, The Animal Welfare Foundation of Canada and the Canadian Federation of Humane Societies.
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