Sponsorship roundup
By Adnews Staff
Online poker site PokerRoom.tv has formed a sponsorship agreement with Maple Leaf Sports & Entertainment of Toronto. This is the first time the company has struck a sponsorship deal with a Canadian company. The agreement will include in-arena promotions at the Air Canada Centre in Toronto such as "Leafs Texas Hold 'Em." The site will also have exposure on the arena's rinkboards and courtside signage.
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