Cooper joins Fusion Alliance Marketing
By Adnews Staff
Fusion Alliance Marketing, a division of Optimum Public Relations of Vancouver, has appointed Bill Cooper group account director of corporate sponsorship marketing for the Bell Canada account. He will lead Bell's sponsorship programs in western Canada. Cooper has worked for seven years for ESPN STAR Sports in Hong Kong and Singapore as director of client services for the company's event management division. Prior to that, he worked on events promoting Canadian trade, tourism and education in Taiwan. He also worked there as a journalist and photographer. Optimum is a part of Cossette Communication Group.
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