BBC signs Doctor Who merchandising agreement with Buzzworthy
By Adnews Staff
BBC Worldwide of London, UK has retained Toronto-based Buzzworthy Licensing + Entertainment as the merchandising agent for the Doctor Who brand in Canada. According to the broadcaster, this is the first time an agent has been appointed solely for the territory. During the three-year agreement, Buzzworthy will solicit company to produce and distribute new and existing Doctor Who products, including toys, clothing and gift items. The firm will also seek promotional opportunities for the science fiction series.
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