Zip.ca continues Toronto film festival sponsorship
By Adnews Staff
Ottawa-based Zip.ca has renewed its sponsorship of the Toronto International Film Festival for a second year. The online DVD rental service will host a special section on its website where members can rent approximately 1000 films that have appeared at the festival in the past. The site will also operate a new area at <http://www.zip.ca/tiff> which will carry festival news and information, along will daily weblog updates from film reviewers during the event. Zip.ca will also support the festival's regional film circuit, which arranges screenings of Canadian and international independent films in 190 communities nationally. "Our partnership with Zip.ca as the Official Online DVD Rental Service of the Toronto International Film Festival and Film Circuit creates a wonderful opportunity for us to reach a larger audience and to foster greater awareness of quality Canadian and international films," said Heather Sinclair, director of sales and marketing for the festival. The Toronto International Film Festival will run from Sept. 8 to 17.