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Saab Canada conducts Think Outside the Box campaign

Saab Canada has begun a campaign in Toronto called "Think Outside the Box" that is soliciting opinions from the residents of that city on how to improve life there. The campaign is running in conjunction with a conference on that subject called ideaCity. Saab is a sponsor of the conference. During the initiative, a black box will be installed at various locations around Toronto to encourage people to visit a website at <http://www.saabcanada.com/thinkoutsidethebox> to vote on which issue is most crucial to making Toronto a better city. When the submission period ends on July 22, the company will reveal the most highly ranked issues and a selection of suggestions submitted. Visitors to the site will also be entered into a draw for the use of a Saab 9-3 Sport Combi for one year.

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