The Marketing Store retains Cowan & Company
By Adnews Staff
Toronto-based ad agency The Marketing Store has appointed Cowan & Company, also based in Toronto, its public relations agency of record. Cowan will work to increasing the Canadian profile of The Marketing Store through media relations, case study development and other forms of communication. "After looking at a few PR firms, The Marketing Store selected Cowan & Company to help build our profile in the industry because we share the same drive to push past the status-quo to generate maximum client results," said agency president John Hilbrich. "We were also impressed with their tenacity, caliber of their senior talent, and stellar reputation in the industry." The Marketing Store offers planning, promotional, direct marketing, advertising, digital marketing, premium, trade marketing, retail marketing and customer relationship marketing services. Its Canadian clients include Nissan, McDonald's and Ontario Lottery & Gaming Corporation.