Swiss Chalet breaks new commercial
By Adnews Staff
Restaurant chain Swiss Chalet will release a new television commercial today promoting a special offer on a meal for a family of four. The ad, called "Coming Home," was created by ACLC Advertising of Toronto. In it, a university student takes a bus home to visit her family. She meets them at a Swiss Chalet, where the waitress welcomes her home. A voiceover says, "Canadians have always had a healthy opinion of Swiss Chalet. It's the little things, like how they feel right at home here, and our wholesome meals. So there's one other little thing you can feel good about: the bill." The ad ends with the student picking up the check, illustrating the low price of the meal.
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