Zig retained by Evergreen for rebranding work
By Adnews Staff
Zig Advertising of Toronto has been retained by environmental organization Evergreen to undertake a rebranding project. The agency will work to update all aspects of the organization's brand except for the logo and the name. Evergreen encourages communities to add more green spaces to urban areas. Recently it received permission from the City of Toronto to begin work on a project called Evergreen Commons at the Brick Works on the site of a disused industrial firm. Zig is now working on creative that will "reflect Evergreen's exciting future while remaining true to its rich past and deep community roots," according to the agency. This creative is expected to be released within several months.
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