FCB promoted Marchand, hires Sirois
By Adnews Staff
FCB Direct has appointed Louis-Hugo Marchand to the position of creative group head. Marchand joined the agency as a copywriter in 1999. Prior to that he has spent two years at Leo Burnett. He was promoted to French copy chief in 2002. In his new position Marchand will represent FCB within the advertising community and to clients. FCB Direct has also hired Ingrid Sirois as a coordinator on the Fido account. She spent the previous year in the marketing-communications department of the McCord Museum.
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