Suzuki Canada begins new television campaign
By Adnews Staff
Suzuki Canada has released two new 30-second commercials created by Grey Canada of Toronto. The campaign, called "Life happens in a Suzuki," promotes the XL-7 sport utility vehicle and the Aerio sedan. Both ads depict fathers and their sons in Suzuki vehicles. The XL-7 ad shows a man with an infant, while the Aerio ad, shows a man and his sons at a car wash. "The campaign is based on the insight that considering the amount of time we spend in our vehicles, some of life's more memorable events will happen in them," said Rick Kemp, creative director of Grey Canada.
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