EVERYTHING TO DO WITH SEX SHOW READIES ADVERTISING
By Adnews Staff
The Everything to Do with Sex consumer show will return to Toronto this fall, under the management of S X Marketing of Toronto. Advertising promoting the fifth annual event will begin a four-week run on Oct. 1. The creative depicts naked Barbie and Ken dolls with areas blacked-out. Existing creative was modified to run this year by FC&D Advertising of Toronto. Outdoor transit ads, radio remote broadcasts, print advertising and newspaper supplements will also be used to promote the show. Public relations are being handled by Shoreline Communications of Toronto. The show will takes place from Oct. 28 to 31.
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