QUAKER PROMOTES CRISPY MINIS SOY
By Adnews Staff
Pepsi-QTG Canada of Mississauga is promoting a new variety of Crispy Mini rice crisps with added soy protein. The product comes in BBQ and White Cheddar flavours. Advertising includes a television commercial created by Downtown Partners of Toronto and in-store and direct-to-home sampling initiatives conducted by Otis Sauter Leger & Partners of Mississauga. This is being accompanied by public relations from Strategic Objectives of Toronto.
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