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NESTLE PROMOTES AERO CARAMEL

Nestle Canada is promoting the Aero Caramel chocolate bar with television and print advertising. Television advertising broke in Quebec on Monday and will roll out to the rest of Canada on March 8. The ad shows two women letting the chocolate of the bar melt in their mouths. Print ads will run in the March issues of French-language magazines and the April issues of English-language magazines. The advertising was created by J. Walter Thompson of Toronto.

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