CANADA'S WONDERLAND HIRES TWIST
By Adnews Staff
Paramount Canada's Wonderland has appointed Twist Marketing of Richmond Hill, ON its exclusive agency for procuring new sponsorship contributions. Paramount, a division of Viacom Canada, is a theme park located in Vaughan, ON. Twist will be responsible for developing all new sponsorship or partnership opportunities for Wonderland during the 2004 season. The appointment re-unites Twist Marketing's Mike Rinaldo who prior to joining Twist worked as a vice-president at Wonderland.
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