TOURISM TORONTO UPDATES PROMOTIONAL TRAVEL PACKAGE
By Adnews Staff
Tourism Toronto and the Ontario Tourism Marketing Partnership Corporation have modified the the "It's Time For A Little T.O." promotional travel package to include threatre tickets. The packages are part of a tourism renewal plan developed for the city. Until March 31, visitors who book a package will receive a ticket to "The Producers" or "Mamma Mia" in addition to a night at a hotel, admission to one of several local attractions and a three course meal. A marketing campaign for the travel packages broke on Saturday. The radio, print and online advertising, created by FCB Toronto, features actor Leslie Nielsen. It will run in Ontario, Montreal, Buffalo, Detroit, Erie and Rochester until Feb. 29.
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