IMPAIRED DRIVING COUNCIL BEGINS PARTY TIPS CAMPAIGN
By Adnews Staff
The Ontario Community Council on Impaired Driving is running a home hosting campaign for the holiday season. The campaign consists of television and radio public service announcements listing ten tips for hosting a responsible party. The tips include serving non-alcoholic drinks, always having food available, having cash for taxis and being prepared for guests to sleep over. Other materials such as recipe cards and coasters are being distributed to companies, public health organizations, community groups and police in the province. A separate holiday safe driving radio ad featuring Ontario Minister of Transportation Harinder Takhar has also been created. The PSAs were created in-house by council and produced pro bono by Pirate Radio of Toronto. The campaign will run until early January.