CLEARLY CANADIAN ACQUIRES FULL CANADIAN DISTRIBUTION RIGHTS
By Adnews Staff
Vancouver-based Clearly Canadian Beverage Corp. is now distributing its own products in Western Canada. The company has ended a distribution deal with Vancol Canadian Industries of Vancouver. With this move, Clearly Canadian now has distribution for all of Canada and part of the U.S. under its control. The company recently took back the rights for Eastern Canada and 10 U.S. states. Clearly says that the possession of distribution rights provides it "with greater direct involvement and control over the distribution, sales and marketing efforts..." Advertising for Clearly Canadian is done by Palmer Jarvis Advertising of Toronto.
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