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SHOWBIZ MARKETING INTRODUCES SEGWAY ADVERTISING

Event marketing company Showbiz Marketing of Markham, ON is offering a new service called the Promoter Street Team. Workers riding Segway electric scooters will execute promotions for clients. The service will be promoted for use in sampling programs, product demonstrations and the distribution of promotional materials. The scooters will also be branded for each advertiser. According to William Kozma, director of marketing at Showbiz, the service will operate nationally.

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