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REVLON TO PROMOTE CHOCOLUSH COLOUR COLLECTION

Revlon Canada of Mississauga is preparing to promote a new colour collection called ChocoLush that will be released this winter. The line of brown colours will consist of lipcolour, lip gloss, nail enamel, eye shadow, eye liner and blush. ChocoLush will be promoted by Revlon spokespersons Eva Mendes and Jaime King, who will be pictured on in-store displays and other point-of-sale materials. These collateral materials, created in-house, will be supported by public relations, also handled internally.

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