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INDIGO PROMOTES EXPANDED ONLINE MUSIC SECTION

By Adnews Staff

Indigo Books & Music of Toronto opened an expanded music section at its Web site <http://www.chapters.indigo.ca> yesterday. The section is being promoted with email marketing, print advertising in national newspapers and in-store signage, all created in-house. Search engine advertising is also planned. Public relations are being handled by Edelman of Toronto.

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