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CLINIQUE SANTE BREAKS NEW CAMPAIGN

Quebec drugstore chain Clinique Santé will start a new advertising campaign this week. The effort, created by LXB Communication-Marketing of Montreal, will aim at the general public in the areas around Clinique Santé stores. The campaign will include billboards, bus shelter ads and newspaper ads. The creative will use the chain's new tagline "Clinique Santé - Votre santé, bien conseillée" (Clinique Santé - Your health consultant"). The campaign will run until the end of November.

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