COVER GIRL TO SPONSOR SKATE CANADA
By Adnews Staff
Skate Canada, the national governing body of figure skating in Canada, has signed a sponsorship deal with Procter & Gamble Canada. No financial details are known. A national promotion involving Canadian champion Josée Chouinard will begin in the fall. The skating club that collects the largest number of UPC codes from Cover Girl products in its region will receive an on-ice training session and beauty presentation with Chouinard. Each member of the club will also receive various Cover Girl cosmetics. One club in eastern, western and central Canada as well as one in Quebec will be selected between February and March to receive the presentations. An additional 11 clubs that collect the next largest number of UPC codes will receive Cover Girl gift packs.